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Binding: HardcoverDewey Decimal Number: 658 EAN: 9780324578997 Edition: 2 ISBN: 0324578997 Label: South-Western College Pub Manufacturer: South-Western College Pub Number Of Items: 1 Publication Date: October 08, 2008 Publisher: South-Western College Pub Studio: South-Western College Pub Related Items:
Browse for similar items by category: Click to Display Editorial Review: Product Description: Discover the knowledge and tools that today's most successful firms use to build business and consistently outperform the competition when you open the latest edition of Ireland/Hoskisson/Hitt's UNDERSTANDING BUSINESS STRATEGY: CONCEPTS AND CASES, Second Edition. This concise, hands-on approach by recognized leaders in business strategy clearly demonstrates how solid management strategy equals the decisive, responsive action that prosperous firms use to create sustainable competitive advantage. This edition guides you, step-by-step, through creating strong strategy, planning for success, implementing responsive action, competing effectively with strategy, analyzing the environment and firm, and improving upon results. The authors clearly connect strategy concepts to the real business world, giving you the unique opportunity to examine and learn from strategy that has worked as well as strategy that has failed within familiar companies. The latest research and insights from global business leaders, extensive examples, and practical cases help equip you with the hands-on skills and career tools for your own superior performance and strategic management success. 
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