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Binding: HardcoverDewey Decimal Number: 658.4012 EAN: 9780875846514 Edition: 1 ISBN: 0875846513 Label: Harvard Business School Press Manufacturer: Harvard Business School Press Number Of Items: 1 Number Of Pages: 322 Publication Date: 1996-09 Publisher: Harvard Business School Press Studio: Harvard Business School Press Related Items:
Browse for similar items by category: Click to Display Editorial Review: Product Description: Here is the book--by the recognized architects of the Balanced Scorecard--that shows how managers can use this revolutionary tool to mobilize their people to fulfill the company's mission. More than just a measurement system, the Balanced Scorecard is a management system that can channel the energies, abilities, and specific knowledge held by people throughout the organization toward achieving long-term strategic goals. Kaplan and Norton demonstrate how senior executives in industries such as banking, oil, insurance, and retailing are using the Balanced Scorecard both to guide current performance and to target future performance. They show how to use measures in four categories-financial performance, customer knowledge, internal business processes, and learning and growth-to align individual, organizational, and cross-departmental initiatives and to identify entirely new processes for meeting customer and shareholder objectives. The authors also reveal how to use the Balanced Scorecard as a robust learning system for testing, gaining feedback on, and updating the organization's strategy. Finally, they walk through the steps that managers in any company can use to build their own Balanced Scorecard. The Balanced Scorecard provides the management system for companies to invest in the long term-in customers, in employees, in new product development, and in systems-rather than managing the bottom line to pump up short-term earnings. It will change the way you measure and manage your business. Average Rating:
 Rating: - Balanced Scorecard awesome bookThis book is the bread and butter if you are into executing strategy.There is lots of good tips and detailed understanding. Please visit http://www.balancedscorcard.wordpress.com for more information Rating: - A Good Read but One Size does Not Fit AllThe world doesn't need another long review of this book or the Balanced Scorecard concept but a little added perspective might be of value. BSC is most useful to organizations that need to jump start (or begin) their strategic planning efforts. The book lays out a practical and useful guide to do just that but many companies end up allowing BSC to become all consuming and not a means to an end. For this and other reasons, the majority of organizations don't follow through. The process described ... Read More Rating:  - Although Great, it is Better in HindsightBalanced scorecards have become ubiquitous in modern business parlance. But to really understand their power and elegance requires an understanding of strategy mapping as depicted in Norton and Kaplan's other books. Because those other books were written later than this one, the deeper power of the scorecards really emerges in the follow-up to strategy mapping. Nonetheless, this is a cornerstone of any strategist's library, depicting the methodology that has become rightfully synonymous with measuring ... Read More Rating: - ExcellentThis is a product that help me to alling the objetive of our organization to the lowest levels Rating: - Effective Strategic Management ToolThe book is a classic that has revolutionalised the way executives view their organizations, be it a for profit or not-for-profit entity. The Balanced Scorecard, an approach to strategic management that was developed by Robert S Kaplan and David P Norton, is a concept for measuring a company's activities in terms of its vision and strategies, to provide managers with a comprehensive view of the performance of a business. The key new factor is focusing not only on financial results but also on ... Read More 
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