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 : Innovator's Guide to Growth: Putting Disruptive Innovation to Work (Harvard Business School Press) (Harvard Business School Press) (Harvard Business School Press) (Harvard Business School Press)

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Binding: Hardcover
Dewey Decimal Number: 658.4063
EAN: 9781591398462
ISBN: 1591398460
Label: Harvard Business School Press
Manufacturer: Harvard Business School Press
Number Of Items: 1
Number Of Pages: 320
Publication Date: June 23, 2008
Publisher: Harvard Business School Press
Studio: Harvard Business School Press




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Editorial Review:

Product Description:
More than a decade ago, Clayton Christensen's breakthrough book The Innovator's Dilemma illustrated how disruptive innovations drive industry transformation and market creation. Christensen's research demonstrated how growth-seeking incumbents must develop the capability to deflect disruptive attacks and seize disruptive opportunities.

In The Innovator's Guide to Growth, Scott Anthony, Mark Johnson, Joseph Sinfield, and Elizabeth Altman take the subject to the next level: implementation. The authors explain how to create this crucial capability for unlocking disruption's transformational power.

With a foreword by Christensen, this book provides a set of market-proven tools and approaches to innovation that have been honed through fieldwork with innovative companies like Procter & Gamble, Johnson & Johnson, Pepsi, Intel, Motorola, SAP, and Cisco Systems. The book shows you how to:
  • Follow a market-proven process -- so your company can reliably create blockbuster businesses
  • Create structures, systems, and metrics -- so the disruptive innovations that will power your firm's future growth receive the funding and personnel needed to succeed
  • Create a common language of disruptive innovation -- so managers can reach consensus around counterintuitive courses of action


  • Incisive and practical, this book helps your company take the steps necessary to benefit from disruption -- instead of being eclipsed by it.



    Customer Reviews
    Average Rating:  out of 5 stars

    Rating: 2 out of 5 stars - Read The Innovator's Solution, skip this one
    Thgis is a very light version of The Innovator's Solution which, I believe, was a masterpiece. You can hardly find in this book the depth and strength which was present in The Innovator's Solution. This is more a company (i.e. Innosight) publicity material and an ecletic strategy manuscript than anything of real practical and academic value. Read the original work and don't waste your time on this, as the original work is an immensely stronger & robust piece on strategy practice and theory.
    ... Read More



    Rating: 5 out of 5 stars - The Horticulture of Innovation

    The last time I checked, Amazon offers 53,570 books on the subject of innovation in business. So, what do the authors of this book offer that is new? In fact, as I intend to indicate, they offer a great deal and much of the credit must be given to Scott Anthony who is a long-time and close associate of Clayton Christensen's and co-author with him of Seeing What's Next: Using Theories of Innovation to Predict Industry Change. The author of The Innovator's Dilemma and The Innovator's Solution ... Read More



    Rating: 5 out of 5 stars - Making innovation a regular part of your organization...
    I've read a number of books on innovation, both on a personal and business level. Always looking to find that "edge"... In the book The Innovator's Guide to Growth: Putting Disruptive Innovation to Work by Scott D. Anthony, Mark W. Johnson, Joseph V. Sinfield, and Elizabeth J. Altman, the authors present a methodology for making disruptive innovation part of your company's culture. Along the way, I had my thoughts twisted a bit as to how best to disrupt the standard playing field, while not going ... Read More



    Rating: 5 out of 5 stars - The book on implemeting disruptive innovation
    So Geoffrey Moore has the Chasm Companion. Now the field of innovative disruption so clearly identified by Clayton Christensen has its own implementation book. Like anything put out by Innosight, Christensen's consulting company, the book is thorough from end to end. If you read nothing else you must read the Summary and FAQs at the end. I read it in two lengthy sittings. It is a fascinating read that starts out talking to established companies like P&G , Intel and RIM. Then it hits its stride and the ... Read More



    Rating: 5 out of 5 stars - accessible and practical
    As a small business owner I was not sure this book would be relevant for the clientele I serve. I couldn't be more wrong! The book is written in an accessible and easy to understand way, and the strategies are easy to employ. The Innovator's Guide is a book I keep on my desk and refer to again and again. The book contains a wealth of practical tips that I have used to help my business grow! It especially helped us think about how to build the capabilities to innovate more reliably and set management expectations. ... Read More







     






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