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by: Seth Godin  List Price: $25.95 Amazon.com's Price: $17.13 You Save: $8.82 (34%)Prices subject to change. Availability: Usually ships in 24 hours
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Binding: HardcoverDewey Decimal Number: 658.409 EAN: 9781591841265 ISBN: 1591841267 Label: Portfolio Hardcover Manufacturer: Portfolio Hardcover Number Of Items: 1 Number Of Pages: 352 Publication Date: August 17, 2006 Publisher: Portfolio Hardcover Studio: Portfolio Hardcover Related Items:
Browse for similar items by category: Click to Display Editorial Review: Product Description: More provocative business thinking from the bestselling author of Purple Cow and All Marketers Are Liars As one of todays most influential business thinkers, Seth Godin helps his army of fans stay focused, stay connected, and stay dissatisfied with the status quo, the ordinary, the boring. His books, blog posts, magazine articles, and speeches have inspired countless entrepreneurs, marketing people, innovators, and managers around the world. Now, for the first time, Godin has collected the most provocative short pieces from his pioneering blogranked #70 by Feedster (out of millions published) in worldwide readership. This book also includes his most popular columns from Fast Company magazine, and several of the short e-books he has written in the last few years. A sample: Bon Jovi And The Pirates Christmas Card Spam Clinging To Your Job Title? How Much Would You Pay to Be on Oprahs Show? The Persistence of Really Bad Ideas The Seduction of Good Enough What Happens When It's All on Tape? Would You Buy Life Insurance at a Rock Concert? Small is the New Big is a huge bowl of inspiration that you can gobble in one sitting or dip into at any time. As Godin writes in his introduction: I guarantee that you'll find some ideas that dont work for you. But Im certain that you're smart enough to see the stuff youve always wanted to do, buried deep inside one of these riffs. And Im betting that once inspired, youll actually make something happen. Average Rating:
 Rating:  - Not Business as UsualIf you are looking for some ideas to jump start your creative juices, take the few hours necessary to breeze thru this collection of blog posting from Seth Godin, blogger extraordinaire and seller of confidence for those needing to step outside their box. You do not need to have read his best-seller, "Purple Cow", or even be your company's marketing chief to find useful ideas and some interesting perspectives on inconsistencies that show-up in our everyday business transactions or even personal ... Read More Rating: - Short and sweet nuggets of inspirationI love the "short and sweet" format - this is the perfect opportunity to browse someone else's brain for ideas! I read this over about 6 months, picking it up and reading one or two "rants" at a time. I found these thought-provoking, with sufficient detail for me to know what he was going on enough, but without boring me with detail and examples. Several topics triggered great ideas which I've thought through, developed, and run with in the days after reading. Highly recommended. Rating: - wow thats a lot of infoNot that Seth needs another glowing review...This book is great. Read the introduction and follow the isntructions for how to read the book. Every segment is something worth taking to the copier and distributing to coworkers. Here is an idea: start your own company and experiment with all the cool nuggets in the book, you might fail but it will be fun. Rating:  - Aren't Blogs the New Books?Blogger Seth Godin presents 184 "riffs" and "rants," with little statistical analysis to back up any of his assertions. "Small is the New Big" is a collection of odds and ends from Godin's blog (and Fast Company columns). While opinions without statistical basis may be enough to fill up the daily content requirements of the blogging world, an entire book filled with the same opinions is in desperate need of research and analysis. I'll have to read some of his other book-length works, but this volume ... Read More Rating: - a collection of loosely related opinionated shallow babblesCheck out the section about no-no's on making criticism. This book is full of it. Other than that, there are some repetitive assertions. Not much analytic or data. Basically someone wrote pieces of stuff once in a while and put them into a book. I am glad that I didn't pay for reading it. If you like reading blogs, this is probably for you. But wait.. why not reading them (or better ones) online? 
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