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 : Wake Me Up When the Data is Over: How Organizations Use Storytelling to Drive Results (Your Coach in a Box)

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Binding: Audio CD
Dewey Decimal Number: 658.45
EAN: 9781596591318
Edition: Unabridged
Format: Audiobook, Unabridged
ISBN: 1596591315
Label: Your Coach Digital
Manufacturer: Your Coach Digital
Number Of Items: 9
Publication Date: December 04, 2007
Publisher: Your Coach Digital
Studio: Your Coach Digital




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Editorial Review:

Product Description:
This audiobook includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries, using stories to drive results. Leaders from organizations such as Microsoft, Lands' End, Verizon, U.S. Air Force and World Vision demonstrate the strong positive influence stories can have. In this hands-on guide, listeners learn how stories can be used to:



  • Get employees to take action
  • Accelerate knowledge acquisition and organizational change
  • Solidify individual and team working relationships
  • Provide exceptional customer service
  • Increase the visibility of their organization
Drawing on interviews with 171 public and private sector leaders, this audiobook goes beyond storytelling to reveal five keys to making stories work for the listener: how to find existing stories, dig into them to uncover hidden patterns and themes, select those stories that need to be reinforced, craft memorable stories, and embody stories to positively impact people's attitudes, thoughts, and behaviors. It also includes proven tools and techniques that will help the listener sharpen these skills.











 






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